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Darjeeling Teas from German Teekampagne in Canada

It has been one year and a half that the Ottawa based Tea Campaign Canada has been selling Darjeeling tea from the German Teekampagne in Canada. Time for a short review.

All in all we are happy with the sales here in Canada. The hardest part is to convince people that it´s much cheaper to buy tea in larger bags. People are used to buying tea in 50g or 100g portions. But as we have - beside the Canadians who formerly bought their Darjeeling tea from Boston Tea Campaign in the US - a steadily growing number of new customers, we see that Professor Faltins idea of dropping the product price simply by cost saving strategies like direct trade, larger bags, no marketing etc. are falling on a fertile soil also in Canada. Ok, they are falling currently more on the size of a soccer field than on the sheer endless vastness of this country, but we working on it, knowing well that "Gut Ding braucht Weil" ("Good things need their time").

We constantly compare the quality of our teas with the Darjeeling teas of competitors, and there is no doubt that we compete very well.

We are also very satisfied with our fulfillment centre "Ottawa Logistcs": easy going, uncomplicated, fast, highly reliable!

Our only headache is the unfavourable EURO - CAD conversion rate. But with increasing sales and a larger import quantity we could reduce the storage costs (PS: we pay the same price for 1, 5 or 9 pallets) what would help us to keep or even to reduce the price for our teas. We will see... And may be one day the Canadian economy recovers, and a stronger dollar reduces the currently high purchase price for the tea.
Dr. Hans-Juergen Langenbahn
Dr. Hans-Juergen Langenbahn


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